

Who we are
A Hanoi travel company with hotels of its own.
We are a Vietnamese team based in Hanoi. We organise private trips across Indochina, and we run three hotels in the Old Quarter, a cruise on Lan Ha Bay and eco-lodges in the northern mountains.
A word from our founderThe great sites, seen differently
The essentials
The names that inspire dreams deserve to be lived at the right hour, with the right people. We stage these legendary stops against the flow of crowds.
ExploreAuthentic journeys deep in the mountains
Hill tribes & hidden places
Flower Hmong, Red Dao, White Thai, Lô Lô: our routes favour villages where we have built lasting ties, far from standardised circuits.
ExploreOn foot, from terrace to pass
Hiking & trekking
From the trails of Sapa to the valleys of Pu Luong: hikes of two to eight hours, led by local guides, with homestay or eco-lodge nights.
ExploreSea, palms and the gentle life
Beach escapes
Phu Quoc, Con Dao, Quy Nhon, Ninh Van: still-unspoilt beaches and intimate addresses to extend a cultural journey or to take a true pause.
ExploreVietnam, Laos, Cambodia, Myanmar
Multi-country journeys
Hanoi and Lan Ha Bay, Hoi An and Hue, the monks’ morning alms round in Luang Prabang, then Angkor through the east gate.
ExploreDestinations
Vietnam, Cambodia,
Laos and Myanmar
Each country is sorted by region, then place by place, with what to see, the best time to go and the trips that stop there.
Featured journeySoul of Sapa & Ninh Binh
6 days · from $599 ppSix days in the North: the Lao Chai to Ta Van walk with a Hmong guide, two nights in a Sapa lodge and Trang An by sampan before the tour boats arrive.
Journeys
Itineraries to start from
Each one is a starting point: we change the days, hotels and pace to suit you.
Hanoi, Lan Ha Bay & Sapa8 days · Vietnamfrom $1,433
Vietnam Northward10 days · Saigon to Hanoifrom $1,190
Southern Coastal Soul5 days · Vietnamfrom $820
Island Light Journey5 days · Phu Quocfrom $480Hotels & Cruises
Our hotels, cruise and eco-lodges
We run these ourselves, which is why we can vouch for them.
View allIn their own words
“We hiked, explored hidden valleys and stayed in places that felt local, peaceful and carefully chosen.”
“Every hotel, dinner, transfer and small surprise felt considered without ever feeling over-planned.”
“With La Passion, our family felt safe, understood and wonderfully cared for across Vietnam.”
“They showed us quiet corners, local rituals, food and stories we would never have found alone.”
★★★★★
Olivia Carter
Clara & Julien Moreau
Sophie Martin
Hannah Müller
Canada · Adventure — 15 days
France · Couple — 15 days
France · Family — 10 days
Germany · City trip — 5 days

Your travel designer
Designers born here
One travel designer, French- or English-speaking, plans your trip from first email to last day. On the road, our offices in Hanoi, Saigon, Siem Reap and Luang Prabang are a phone call away.
No journey is ever sent twice. Every quote starts with a conversation.
The places we share, in the press






Begin your journey
Tell us how you dream of travelling.
We'll shape a journey around your time, style and budget. No obligation.
A 5-step form, reply within 24h · Slots in European time



